Real Remedy

Real Remedy



The only treatment for autism is early diagnosis and education! As Tohum Autism Foundation, with the support of 4129 Gray agency, we implemented the “Real Remedy” project to explain that the only remedy for autism is early diagnosis and intensive special education, and to prevent malicious advertisements that mislead parents with autistic children on the streets from achieving their goals. Within the scope of the project, malicious advertisements on the streets with the title of autism remedy were identified one by one. Stickers specially prepared for the “Real Remedy” campaign were pasted on malicious advertisements and malicious advertisements that provided misinformation; they have been turned into our own advertisements with the message that the only treatment for autism is early diagnosis and education. A special giphy sticker was prepared for Instagram specifically for the campaign, and invited everyone who sees such malicious advertisements on the streets to take a photo of these advertisements, use the True Remedy giphy sticker, and share them by mentioning Tohum Autism Foundation. Our campaign video, which was prepared to become widespread on social media, was shared 12 times on Facebook and received 3,099 interactions. It received 12 retweets, 404 impressions, and 2,440 interactions on Twitter. On Instagram, our video received 525 likes, 8,243 accesses and 18,077 views.